Ezine Publishing

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Help for the Home Based Business

 by: Nial Robbins

Wouldn t it be great to get some good, affordable, reliable help, even though you work out of your home? But finding workers and figuring out where to meet or when to bring them into your home office can pose some difficult juggling, personal and security issues.

A popular solution is outsourcing. When you outsource, you can hire experienced people and let them use their creative talents while you focus on other tasks. Another benefit is that the workers you hire may be more up to date on the latest information and technology in their specific fields and can be assets to your clients, as well, offering improved quality service.

OUTSOURCE

Here are the basics to outsourcing:

Focus:

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Focus on outsourcing some of the major tasks of your workload. First, sit down for a breather and look around your To Do lists and office area. What CAN you outsource? Which work seems to pile up the most?

For example, maybe you can t seem to find time to update your website each month. Maybe your newsletter is STILL not getting out regularly. Or perhaps your direct mail campaign is not quite as direct as it should be; i.e. it is sitting directly in the same pile it was three months ago.

Then write out one-page project description for these major tasks. Focus on WHAT exactly you d want done, WHEN and HOW the end product should turned in to you.

Take Action:

Then look for service providers. For example, with the sample tasks above, find people who can help with Internet websites, newsletter creation and sending out direct mail campaigns. Call round and surf the Internet and ask other home based business operators which companies they recommend. Check forum posts; inquire for advice and suggestions. Shop around for comparisons.

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Then set up trial periods and test a couple. Remember, no one is perfect. See who you can communicate with pretty easily and who s flexible to work as a team player. Check out the quality (and quantity) of their work. Then choose a candidate. Remember, this decision is not carved in stone. And you can always hire the other person as a back up or second helper down the road. So be kind to all who test, make decisions and keep your business moving forward.

ROI:

Make the most out of your investment and get a great return by investing in your time wisely, too. Outsourcing will hopefully free up more time for you to focus on the work you like and allow more time for marketing and advertising, to increase sales and projects. Don t forget to brush up on your skills and keep up with the industry now, too. Read the latest ezines in your field and take a brush up course or workshop to improve your skills.

Network and seek out joint venture opportunities.

Outsourcing is a great way to help small businesses grow larger while still remaining at home. So reach out and give it a try!

NOTE: You have full permission to reprint this article within your website or newsletter as long as you leave the article fully intact and include the “About The Author” resource box. Thanks!

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Copyright 2005 Log Cabin Rustics

Although the topic of keyword strategy and selection may appear to have been beaten to death already, it remains critical to the success of your website. Choosing the best keywords is only Phase One of the process. You must also make the most of the keywords you have.

Traffic to my log furniture site has doubled and nearly tripled in the past month and a half. Much of the credit for that success lies directly with better keyword selection and management. When I realized there was a problem with my keywords, I read every article I could find on the topic and made a number of changes to my website. And voila! Increased traffic (and sales) are the proof of the pudding for me.

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Following is an overview of keyword-related steps that can send traffic to your site spiraling steadily upward:

1.Set Your Sights on Attainable Keywords

If my log furniture site was competing for the word furniture , I would be competing with the big boys . While I hope to compete with major furniture sites someday, there is plenty of payoff to be found in niche marketing.

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Overture includes a keyword suggestion tool that gives a good indication of just how competitive a keyword is. Using this tool and a general rule-of-thumb, you can target keywords that are attainable.

The number 5000 next to a keyword in Overture s search term suggestion tool means that 5000 visitors on Overture powered searches look for that term each month. Because the most popular terms are more difficult to achieve top ranking for, my website is targeting keywords in the 1000-10,000 range at the moment.

For example, the term log bed is searched for 4673 times per month on Overture-powered sites, while the term log furniture is searched for 16,909 times. My site has been hovering between the #1 and #7 spots on Google for log bed for the past month, but log furniture has been a harder nut to crack. As of this writing I am number #18 for log furniture , which is not where we want to be but a whole lot better than where we used to be.

2.Choose the Best Keywords for Targeted Traffic

As I mentioned in an earlier article, my site was originally (and accidentally) optimized so that more people searching for log cabin were finding the site than those who were looking for log furniture or log beds . We re-optimized the site in December for log beds, log furniture and Amish log furniture. After an initial drop in traffic, we have double or triple the visitors we had before not to mention a much better conversion rate.

What search terms are the most likely buyers of your product using to scour the web? This is the million dollar question. A tool included in the live help service known as Liveperson has been helpful to us in figuring this out, as it allows us to see what search terms people are using to find us.

You may be surprised at the terms people are using to find your site. Information is power. If you find an invaluable search term that your site should be optimized for, or one that is most likely to produce a buyer, the fees you pay for a visitor tracking service such as the one included in Liveperson will be well worth the money.

3.Optimize Keywords Within Your Website

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Once you have evaluated the best keywords for your website, your site must be optimized for those terms. We tried for a 5% keyword density on our website, bold-faced some of the keywords, and set them as links whenever we could.

You ll also need to revisit your title, meta and alt tags to make sure they highlight your keywords. Many SEO experts believe that the first few sentences of the text on a page should include your top keywords. These might seem like very simple steps to take, but the payoff can make the difference between being on the first page or second for your desired terms.

4.Reap Good Results with Resource Boxes

This fourth step is about links as much as keywords. Our log furniture site would not be receiving the traffic it is without a link trading and article submission campaign. We give our link partners the top terms that we want to achieve ranking for. As a result, links pointing back to our site have our top terms either right by or in the links. Take it from the voice of experience this matters. You ll also want your top terms in the resource boxes for any articles you post on the Internet.

5.Rotate Your Keywords When You Reach the Top

When you reach top status for a given keyword, go after another by changing the link or article resource text for your new set of coveted terms. That s what we plan to do for Log Cabin Rustics. Once we solidify our standing for log beds and get to the top for log furniture on Google, we plan to focus on rustic furniture a term with 17760 Overture-powered searches per month.

Only Part of the Story

We do not mean to imply that keyword selection and management is the only thing you should do to promote your site. A solid link strategy, article publicity campaign, and overall site optimization are also important factors in any successful SEO strategy.

But the importance of choosing the right terms and optimizing for them should not be underestimated. You might also want to check out Marketleap s free keyword verification tool, which reports where your website is placing on the different search engines for your keywords of choice.

About the Author

Cari Haus has been successfully selling rustic log furniture and beds on the Internet since the late 1990 s. Copyright 2005 by Cari Haus, website http://www.logcabinrustics.com/. Permission is granted to reprint this article, either online or in written publications, as long as the copyright information, this paragraph, and a link address or a link to the Log Cabin Rustics website is attached at the end of the article.

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[Herndon, VA] — gomembers, Inc. (http://www.gomembers.com) announced this week that the Telecommunications Industry Association (TIA: http://www.tiaonline.org) has updated their association+ software solution to gomembers version 7.3.

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Updating their current enterprise solution provides TIA with the most upgraded features and functions, noted Jay Barrett, Vice President of Operations for gomembers, Inc. Opting for this update will also not only enhance their technology but will financially secure their investment, as it positions them well for future product development.

For more information on gomembers’ solutions, please visit the Products section of our website. www.gomembers.com

For any questions, please do not hesitate to contact gomembers via email at: gomembers-inc@gomembers.com

gomembers, Inc.
gomembers is a leading provider of software solutions for membership, meetings and management of member-based organizations. gomembers’ software and technology enable its customers to automate a number of enterprise resource planning, member relationship management, transaction processing and member-to-member communications functions in a single software platform with seamless inter-processing of data across all applications.

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gomembers’ membership, meeting, event planning and related solutions are used to improve operating efficiencies, enhance member services and enable interaction with and between members. Meeting and convention planning software products enable customers to coordinate virtually all of the required functions for complete event management. All gomembers products are built using the latest technology including Microsoft s .NET framework.
gomembers sells its solutions through a direct sales force and provides a wide range of customizations, training and support service to their customers.
For more information on gomembers’ solutions, please visit the Products section of our website. www.gomembers.com

Because many of gomembers’ customers organize meetings and conventions on a regular basis, they also offer industry leading prepackaged software products that enable its customers to coordinate virtually all of the required functions relating to meeting and convention planning

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About the Author

None

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Copyright Marion Stearns - All Rights Reserved

http://www.admistress.com/column

====================

E-mail addresses are absolutely the ‘FUEL’ for ALL of your
list building and sales potential, especially for E-Zines.
Without a growing list, which is a consistently fueled list
of responsive readers, your list can’t make a positive
impact on your business sales. Are you trying to sell with
a dull and non-responsive small list?

There are steps that you can take to maximize the size of
your subscriber lists. Most old methods can be time
consuming and not productive. Some of them simply aren’t
worth the time invested in implementing them.

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What CAN Help? Co-registration Works

There are a few solid ways to build a list in record time.
Growing your list should be your FIRST and TOP priority.
Numbers always count in sales. The larger your list is, the
more people you can sell to. Smart list builders know that
a thriving and growing list has a better chance of
generating profits. Like a gardener, we must plant and
fertilize to harvest a cash crop.

To ALL Sellers => The LIST is the Life of Sales!

One of the biggest obstacles to making money on the net is
building a “rocking” subscriber list. Calling yourself a
business is very easy, but getting people to sign up, join
you and stay with you, is difficult. Your house list will
always be the guts of your online sales efforts.

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As far as e-publishing goes, ezine publishing is not rocket
science. There are a number of publications telling you how
you can do it. There are hands-on classes that can teach you
the publishing ropes.

The sad part is until recently, no one would tell you how to
grow your list after it started, except those who offer a
hands-on experience to teach people how to set the list up,
then help you start it before launch! Yes, this is
available. It seems to be a well guarded secret but it works
because the black holes of list building, are addressed
before you even launch.

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What happened to YOU when you swore that you would grow
your list, years ago? You probably never have a clue about
how to grow and fertilize your list. I’d guess that as a
newbie the few people you did ask, didn’t have much advice
for you, besides ad swaps, which still suck up valuable
sales time.

Most people try a number of things like ad words, adding
ezines to directory databases (which can prove to be a real
waste of time) and word of mouth, which can certainly be
very time consuming.

I determined that nothing really worked until I fumbled and
stumbled on the truth: There are ONLY a few ways to grow a
list efficiently. Just using tricks that won’t cost a ton
of money can be a losing proposition. In our business time
IS money! There are a few list building methods that won’t
take a lot of your time. They can hand you a high quality
list that could possibly result in more sales, which is why
you’re IN business, right?

How long did it take for you to figure these things out for
yourself? No matter how you build your list….there are
some people who won’t remain on your list, no matter what
you do. The question remains: How much time do you have to
spend on losers?

Good economical list building services DO offer a valuable
service to list builders who have just started publishing
and need “start-up” newbie strategies for growing a list.
They help all marketers. List growth can help lead all of
us to increased sales potential. We all need a responsive
list in order to sell! If you’re not selling, examine your
list.

Articles CAN and Do Help List Building!

Are you promoting your e-biz with articles? If not, you’re
missing the e-boat to increased e-biz, brand identity. Feel
like you have a hard time writing your name? Hire a
ghost-writer and get articles circulating around the globe.

It’s usually Free so make the time to get articles written.
Submit them to ezines and anyplace else who will accept them
from you. I can’t stress this enough. Simply put: articles
can save you a ton of advertising cash! They can circulate
the net for years, if you include a permission to re-print
resource box, at the end of your articles.

Co-regstration and article writing can help you build your
lists in a highly efficient and economical manner. If you’re
not using these list building methods, you should be!

——————–

This article may be reprinted in it’s entirety with the
resource box in tact.

About the Author

Marion Stearns preaches and teaches exceptional client
services. If you’re in business to turn a Profit, stop by
and see what she and her Circle of Ezines deliver:
http://www.admistress.com/column

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6 Easy Ways to Promote Your Ezine Articles
by Jinger Jarrett

If you think you can’t brand yourself because you’re not a major
corporation, think again.

You can easily establish yourself as an expert by writing
quality articles and submitting them to ezines and directories.

Even if you think you aren’t an article writer, you can still
create quality articles to help you promote your writing,
whether it’s your latest novel, ebook, freelancing or business.

First, there are two types of articles that are easy for anyone
to write: lists and step-by-step instructions.

Second, write what you know. If you know your subject well,
whether it’s fiction, business or auto mechanics, you have
hundreds, maybe thousands of topics you can write about.

Make your information valuable. No one knows your subject the
way you do. Give it your unique perspective.

Once you’ve written that great article, you need to find places
to promote it. It doesn’t matter how good your article is if no
one reads it.

There are several ways you can do this.

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1. Include it in your newsletter. Readers love original content,
and original content is a terrific way to keep your readers
coming back.

2. Archive it on your site. Make your article available from
your site for newsletter publishers to download. Give
instructions on how to download your articles. Make it as easy
as possible to download your articles.

Creating text files that include pre-formatted, and include
contact information, word counts, resource boxes, etc. that
publishers only have to click on, copy and paste into their own
documents, will give your article a better chance of being
selected.

3. Create a subscription box on your site. With your own list,
you can easily blast your articles to 100s of ezine publishers
who want to read and publish your work.

4. Promote to article directories. There are some terrific
article directories where you can post your articles.

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Many of these sites will give you plenty of exposure for your
writing.

Below are some of my favorites sites:

http://www.goarticles.com http://www.makingprofit.com
http://www.amazines.com/
http://www.opportunityupdate.com/articles/sub.shtml
http://www.ideamarketers.com/

To keep your latest work in front of publishers, make sure you
submit regularly. Weekly is usually a good schedule, and some
will allow you to post more than one article at a time.

Some of these sites also have newsletter directories, so don’t
forget to add your newsletter while your there. This will give
you even more promotion.

If you write web promotion and online marketing articles, then I
highly recommend http://www.marketing-seek.com/. You’ll find
some of the top names listed here.

5. Post to mailing lists. Mailing lists on the busier sites will
give you lots of exposure, especially with those publishers who
don’t have time to visit the article directories.

The best places to find lists to post your articles are: Yahoo -
http://www.yahoogroups.com - and Topica - http://www.topica.com.

To find groups, do a search using key words like article lists,
writing articles, etc.

I would recommend you check out Shelley Lowery’s groups at
Yahoo. She has several, and all of them have at least several
hundred members.

http://groups.yahoo.com/group/aabusiness/
http://groups.yahoo.com/group/article_announce

You can also post your articles to my new list here:
http://groups.yahoo.com/group/TheWriteArticles

6. Create your own list of ezine publishers. Below are three
directories where you can find information on ezines that
publish articles. You can easily use the key word search to find
ezines in your area.

(I used these directories to create my own lists.)

http://www.freezineweb.com/ http://freezinesite.com/
http://www.jogena.com/ezine/ezinedata.htm

The beauty of publishing free articles is that it will give you
lots of free publicity. Once you have a system in place, it’s
very easy to put your work in front of millions. Getting new
customers to your site is what it’s all about, right?

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__________________________________________________
Jinger Jarrett will show you “How To REALLY Start Your Business
In 30 Days” . You can get a copy of her free ecourse here:
http://www.smallbusinesshowto.com
__________________________________________________

About the Author

Jinger Jarrett will show you “How To REALLY Start Your Business
In 30 Days” . You can get a copy of her free ecourse here:
http://www.smallbusinesshowto.com

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Top Ten Promotion Checklist for Business Success
Judy Cullins 2005 All Rights Reserved.

Business slow? Promotion efforts for your coaching practice or other service business not working as well as you hoped?

We don’t know what we don’t know. With just an addition or two of proven marketing/promotion techniques, you can uplevel you business for its fullest success. Put a check next to the methods you haven’t done or that may be incomplete.

Ten Promotion How-to’s Checklist

_____1. Know your “defining statement” to attract new clients verbally and through email. Clients don’t buy degrees or titles, they want to know what’s in it for them.

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_____2. Place a soft-sales, powerful signature file or files at the bottom of each email you send. Do you change your sig file for different promotion purposes so you catapult visitors to your Web site?

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_____3. Know the difference between benefits and features in your promotion copy. Knowing that benefits sell and features explain make your communications stronger to attract your ideal client.

_____4. Create a sales letter for each service or product you want to sell. Like teeth you floss, you write a sales letter for the clients you want to attract and keep.

_____5. Enroll new clients from the platform. Getting yourself out is one thing, but knowing inside speaking secrets to get people to sign up for your seminars or coaching is another.

_____6. Write and submit short articles to other people’s ezines to build your own email list and share the word that you’re the savvy expert in your field. The #One fast and easy Online promotion, publicizing, marketing technique.This one will send flocks of targeted visitors each day to your Web site.

_____7. Create and send your own ezine that fufills your staying in touch with potential clients to gain their trust. Most will buy after seven or so exposures because they want what you offer.

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_____8. Write a short print or eBook to brand your business and attract new clients. Make yourself known as the savvy expert in your field.

_____9. Exchange your rough drafts of promotion materials and talks with a group of similar interest professtionals before you give to the world. Simple mistakes cost you time, money, and reputation.

_____10. Practice Three High Level Activities (HLA) each day
to get your business to the top. When you make “you” one of your top three priorites, you will love your audience’s participation in your business.

Take action on any of these marketing/promotion ideas to uplevel your business. Contact a coach who knows promotion and practices these publicity ideas for an abundance of clients each month.

Just copy and paste these Web site links to find out more about these powerful techniques.

www.bookcoaching.com/teleclasses.shtml
www.schrift.com/group_coaching.htm

About the Author

Judy Cullins, book and Internet Marketing Coach works with people to build their credibility and clients, and make a consistent life-long income. Author “Write your eBook Fast” and “How to Market your Business on the Internet,” get her 2 free monthly ezines, The Book Coach Says…and Business Tip of the Month at http://www.bookcoaching.com/opt-in.shtml and over 170 free articles.

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war on terror report is right at your way. To have a clairvoyancepolitics , read this article.

Every day our mail inboxes are full of new offers,
buzzwords, ideas and the latest software utilities.
With all the confusing array of offers, it’s easy to
get sidetracked by the constant fear of not catching
the “next wave.”

There is always new technology on the horizon.
RSS feeds, XML, SmartPages and the never ending
stream of things all the marketers say you can’t live
without; it’s enough to scare the daylights out of you!
Nobody wants to be overtaken by technology they
know nothing about!

Of course, one of the greatest - and most effective - tools
Internet marketers use is the fear of being left behind.
Experienced Internet Marketers will plant the
not-so-subtle seed of fear to get you to reach for the
wallet

All those things conspire to create an atmosphere of
uncertainty in most individuals, with good cause! Just
reading my email make’s me feel so hopelessly inadequate!
Like the rest of the Internet got away from me while I
was fooling around with “basic concepts.”

With the constant assault of thinly veiled fear and
intimidation reaching your inbox, how in the world should
you map a course of action? I mean, it seems like the web
changes overnight, while you sleep!

Do you think this article is resourceful enough to fulfill the requirements of all individuals?

Only you have the ability to be the best critic of this material. One must be enduring while reading because the concluding word can make a difference.

All the above fears - manipulated by skillful operators -
resulted in one of the greatest predatory feeding frenzies
that led to the DotCom bust of 2000.
Many Venture Capitalist and a slew of others lost gazillions
of dollars.

They invested in a technology they didn’t understand and
believed the Internet represented a new business model.
The liars, thieves and scoundrels took full advantage and
soaked anybody with capital that simply wanted a piece
of Internet action! Ouch!

The sad thing is that very same mentality survived alive
and well and is into Internet Marketing! Yes, the same
predatory politics of fear and intimidation are at work
here with us, today!

If seasoned, well groomed investors lost their shirts,
it should come as a warning to others: Yes, Long Time
Tested Business Principles Apply To Any Business, Web
or brick and mortar!

That said, let us consider what are the basic needs of a
viable business, other than the obvious need for
capitalization:

(1) It must have a place of business, a home. If a Web
business, this means your Hosting service.

(2) It must have products and services to sell.
All businesses have something to trade.

(3) It must promote itself to let possible customers
and partners know it’s open for business and taking
orders. It can place ads on the radio, television,
billboards, pamphlets, mailings and so on.

Although this is a praiseworthy report, I frequently stand aghast if it works for people in any way.

You may be very productive in your probe for war on terror before being judgemental about this article. Traverse till the final word to explain about its importance.

As can be seen, the basic business needs haven’t changed
at all! All the other requirements of business flow from the
reliable execution of the 3 above. The only remaining items
are: focus and determination.

You must start anew every day and provide focus
and determination to your growing Internet business.
The above is something easier said than done because
every second of the day we find ourselves distracted
by one of the many new offers and gimmicks.

Just remember to finish one project at a time and don’t
allow yourself to get sidetracked. Sure, you’ll still get
all those emails telling you how the Net is leaving you
behind and so on. Ignore them!

The other remaining area of concern arises in the
translation of the above principles into their Internet
equivalent. If this is one of your concerns, don’t feel
alone! Many big corporations are having just as hard
a time grappling with the issues of digital marketing,
promotion, delivery and pricing!

Okay. Now that you have read till this point, we hope that likewise you will have something astonishing. Continue reading, there are additional minutiae to follow.

I invite you to breathe deeply and read this article
whenever you feel overwhelmed by the latest “flavor
of the month” Internet business offer. I hope it helps
you find your common sense grounding.

==============================================

by Francisco Aloy

(C)2004 Francisco Aloy
==============================================
Agreement reminder, not part of the article:
Please include my working hyperlink in the
resource box. Remove paragraph before posting.

About the Author

Francisco Aloy is the author of “Yes, I Want to
Start My Internet Business Without Being
SCAMMED!.” He has an online business catering to
the needs of the Newbie Net Entrepreneur. For
more information about Business Opportunity,
visit:
http://www.newbie-business-guide.com/business_opportunity_reviews.html

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Here is your ezine article. To reconnoiter , this write-up may be used as a resource.

Copyright 2005 The IWE, LLC. All Rights Reserved.

BLOGS… they seem to be the talk of the Internet marketing world these days, and for good reason.

Not only do the Search Engines love them for there Content Rich pages, you also have the ability to plug your Blogs “Site Feed” into an RSS feed and then have it syndicated to thousands of websites and directories giving your content more exposure to your target audience.

RSS(Real Simple Syndication) is a very Powerful technology that has been around for quite some time and when used correctly, can build an audience overnight.

If you want a crash course on what RSS is, in more depth, since the nature of this article is to show you how to get your Blogs “Site Feed” listed in Yahoo! and MSN, I’ve provided a link to a page full of articles on RSS related issues. http://www.rss-specifications.com/rss-articles.htm

Now, depending on where your Blog is hosted, whether its through a free service like Blogger.com — http://www.blogger.com or hosted on your websites server you should have a “Site Feed URL” that has the .XML extension.

This is your “Site Feed URL”.

You’ll usually locate it within your Settings area of Blog control center.

Here’s what mine looks like as an example:
http://theiwe.blogspot.com/atom.xml

This URL is intended for a RSS News Reader, so disregard its appearance.

Once you find your “Site Feed URL”, copy and paste it into Notepad because you’ll need it for the next steps coming ahead.

Now, what you need to do is go and set-up an My Yahoo! and My MSN account.

I’ve provided the links for you below.

- My Yahoo! ==> http://my.yahoo.com

- My MSN ==> http://msn.com

It should only take you about 15-20 minutes at the most.

Well. Did you see some additions to your info warehouse of ezine?

The plentiful awareness on is also being given by us. Be positive not to forget the material on at the close of this stuff.

If you already have accounts with My Yahoo! and My MSN,
read on.

This is assuming you already have your accounts set-up, so your next step is to Login to your My Yahoo! account.

When you login, you’ll be taken to your Yahoo! page immediately.

What you want to do next is go look under the Yahoo! search box to the left and click on the “Add Content” link.

This will bring you to a new page.

From there, over to the right by the “Find” button you’ll see an “Add RSS by URL” link, click on it.

A new window will open with a “Web Form”. Simply copy and paste your “Site Feed URL” from Notepad into the web form and click on the “Add” button.

Now, you should see your Blogs name infront of you. Simply click on the yellow “Add To My Yahoo!” button and your feed will be added.

The next thing you should see is your “Site Feed” with your “Headlines”.

Click on one of them, it should take you to your Blog, to the desired Headline you chose.

Your My Yahoo! page should Now have your Blogs “Site Feed” Headlines listed at the bottom.

Scroll down to check. If you don’t see them, it sometimes takes up to 24-48 hours for them to appear, so just check back later.

Now that thats done, everytime you update your Blog with NEW content, it’ll “Automatically” update on your My Yahoo! page and everybody else’s pages who have subscribe to your feed, plus, within 24-48 hours your feed will get Spidered and Indexed by Yahoo!.

Talk about getting the word out in a HURRY with very little effort on your part.

This is “Viral Marketing” at its Best in my mind.

And… it’s so simple to implement.

Okay.

Now it’s time to do the same to your My MSN account as what you did above to your My Yahoo! page.

Here’s the link to go login(click on Sign In from main page): http://www.msn.com

Once your login to your My MSN account you should see an “Add Content” link under the MSN logo to your left. Click on it.

A pop-up should now be displaying. Simply copy and paste your “Site Feed URL” from your Notepad into the web form provided and click the Search button(the green button with the arrow).

You should now be looking at Check Box with your Blogs name beside it. Check off your “Site Feed URL” and then press the OK button at the bottom.

PRESTO! Like magic… your Blogs site feed has now been added to your My MSN page which will then be spidered in the next 24-48 hours and Indexed by MSN.

No doubts about the coherence of this excerpt, still the people are shaky about its advantages.

You could be the ideal reader to forward fair opinion on the report. To analyze if the piece of information holds some worth for you, you can read it till the last word.

That’s the Power of BLOGS (Web-Logs) and RSS (Really Simple Syndication) combined with two Internet giants.

The only thing you have to bring to the table IS, fresh, quality content that your audience WANTS, and do it on a regular basis.

Though this is a superb article, I constantly get astonished if it supports individuals in any way.

You are the excellent critic for ezine. Go through this till the close to feel if it works for you.

I post my articles that I write on a weekly basis, making my Blog called… The Internet Wonders Blog - http://theiwe.blogspot.com - a search engine Magnet!

You can do the same because I just showed you HOW.

In conclusion, creating BLOGS and using RSS as a vehicle to syndicate your Blogs content is a Sure-Fire way to get your content spidered more frequently by search engines and the exposure it deserves, which in turn, will build you a large audience of buying customers that TRUST you.

About the Author

Want to find out more about BLOGS and RSS? SEARCH CBmall==>
http://www.internetwondersezine.com/cbmallsearch.htm
– Or if you want to get MORE ‘Insider’ marketing Secrets, subscribe to Cory Threlfall’s ezine called… The Internet Wonders eZine — http://www.internetwondersezine.com or you can visit his BLOG at — http://theiwe.blogspot.com

I expect this ballyhoo aided you. It has been our attempt to provide you a terrific report.

Why do we feel the affinity towards newsletter design? Have you ever tried to perceive newsletter design?

We would feel elated if you comprehend our conception. To be well informed of , ensure you skim this attentively.

If you are serious about adding e-mail to your marketing mix, you should take e-mail seriously enough to develop a plan for it. Too many organizations launch a half-baked e-mail program and then are disappointed when it doesn t live up to expectations.

The plan does not have to be as long as War And Peace, but it must include a few key elements so that you can develop a focused, targeted, measurable program that gets results. At a minimum, here are the elements that I recommend:

Objectives

Audience Definition

Key Messages

Format

Tactics

Timeline

Budget

Measurement

Very well. Do you agree this material aided you in enhancing your understanding of newsletter design? I believe it did.

If you need, we can provide you with numerous write-ups on . We want to replenish you with the surplus knowledge on but, for that you should wait.

First, determine what is it that you want the e-mail program to achieve from marketing and communications perspectives. Is this a newsletter designed for relationship management purposes, or is it a sales-oriented vehicle? Are you trying to build awareness, generate leads, increase web traffic, encourage loyalty, or close sales?

Next, you need to define audiences. Who are you trying to reach? What do you know about them from demographic and psychographic perspectives? Are you addressing multiple audiences? If so, do you need to segment your audiences and develop e-mails with different messages? How will each audience profit from our communications.

Now, what is it you want to say to each audience? What s the nature of the content? Will this include just editorial information or will it also contain some sales-oriented material?

Closely tied to messages is your format. Are you producing a newsletter with a lot of editorial material, or does it contain just brief snippets of information? Is it an announcement list, a discussion list, or just commercial messages? Think about your audiences as you develop the most appropriate format.

Your tactics section lays out tasks and who is responsible for them. What technology do you need? Do you have in-house e-mail capabilities or should you use an application such as nTarget (www.ntarget.com)? How will you build and manage your list? How will you acquire new subscribers? Who will create content, design and distribute the e-mail?

No doubts about the clarity of this write-up, still the people are shaky about its advantages.

As an expert who is all hot for newsletter design, only you can rather figure out if this assists. Explore it till the conclusion to experience its distinction.

After you answer those questions, it s time to turn to your timeline. Develop a schedule for having your technology in place, building your list, creating content, designing and distributing the e-mail. Determine if this will be a one-time mailing, or if it will recur on a weekly or monthly basis.

Your budget may help you answer many of the questions above. Small budgets may mean you complete a lot of the work in-house.

Finally, it s time to establish criteria for measuring the program. An awareness program may call for some baseline research so you ll know how you are doing. A relationship management program may measure customer retention. Increased click-through from your e-mail to your website is also a measurable element. Sales-oriented programs might measure total sales from e-mail, or incremental sales increases with individual customers.

Very well. Did you realize some embellishments to your knowledge reservoir of newsletter design?

Do go through our write-ups on too. We shall give you with resources at the end of this write-up.

No matter what your objective in using e-mail, spend a little time cooking up a plan so your results won t be half-baked.

About the Author

Harry Hoover is managing principal of Hoover ink PR, www.hoover-ink.com. He has 25 years of experience in crafting and delivering bottom line messages that ensure success for serious businesses like Duke Energy, InterCerve, Levolor, North Carolina Tourism, VELUX and Verbatim.

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